Merakii Group | PR & Communications
PPC & Paid Advertising Services

Every Rupee Spent.
Maximum Returns.

We build, manage, and scale high-performance paid ad campaigns across Google, Meta, and beyond — laser-targeted to drive leads, sales, and measurable ROI from day one.

Get Free PPC Audit → Explore Services
₹50Cr+
Ad Spend Managed
4.9x
Average ROAS
400+
Campaigns Live
38%
Avg CPA Reduction
99%
Client Retention
What We Offer

Complete PPC Management Solutions

From campaign setup to continuous optimisation — we handle every aspect of your paid advertising for maximum performance.

🎯

Google Search Ads

Capture high-intent buyers the moment they search. Our Search campaigns put your brand at the top when it matters most.

  • Keyword research & match-type strategy
  • Ad copy A/B testing
  • Quality Score optimisation
  • Negative keyword management
🛍️

Google Shopping & PMax

Dominate product search results and let AI-driven Performance Max campaigns find your best customers across all Google channels.

  • Product feed optimisation
  • Smart bidding strategies
  • PMax asset group creation
  • Competitor price benchmarking
📘

Meta Ads (Facebook & Instagram)

Scroll-stopping creatives and precision audience targeting on Meta to drive awareness, leads, and purchases at scale.

  • Custom & Lookalike audience building
  • Creative testing framework
  • Retargeting & dynamic ads
  • Pixel setup & event tracking
🖥️

Display & Programmatic Ads

Keep your brand top-of-mind with visually striking banner and display ads across millions of websites and apps.

  • GDN & programmatic buying
  • Audience segmentation & layering
  • Responsive display ad creation
  • Frequency capping & brand safety
▶️

YouTube & Video Ads

Engage audiences with compelling video ad campaigns on YouTube — from skippable in-stream to bumper and discovery ads.

  • In-stream & bumper ad setup
  • Video audience targeting
  • Script & creative consultation
  • View-through conversion tracking
📊

PPC Audit & Optimisation

Already running ads? We deep-audit your existing campaigns to eliminate wasted spend and unlock hidden performance gains.

  • Wasted spend identification
  • Bid strategy review
  • Landing page conversion audit
  • Full account restructuring
Ad Platforms

We Advertise Where Your Customers Are

Certified experts across every major paid platform — your budget is in safe, experienced hands.

🔍

Google Ads

Search, Shopping, Display, PMax, YouTube — full Google ecosystem management.

Google Partner
📘

Meta Ads

Facebook & Instagram campaigns for awareness, lead gen, and e-commerce conversion.

Meta Blueprint
🎵

TikTok Ads

In-feed, TopView, and spark ads targeting Gen Z and millennial audiences at scale.

High Engagement
💼

LinkedIn Ads

B2B lead generation with sponsored content, InMail, and lead gen forms.

B2B Specialist
📌

Pinterest Ads

Promoted pins driving high-intent shoppers in lifestyle, home, fashion, and food.

High Purchase Intent
⚡

Snapchat Ads

AR lenses, story ads, and collection ads for brands targeting younger demographics.

Youth Audience
What We Optimise For

We Chase the Metrics That Actually Matter

No vanity metrics. We focus on numbers that directly impact your business bottom line.

ROAS
Return on Ad Spend
CPA
Cost Per Acquisition
CTR
Click-Through Rate
CVR
Conversion Rate
CPL
Cost Per Lead
QS
Quality Score
LTV
Lifetime Value
IS%
Impression Share
How It Works

Our 6-Step PPC Management Process

A proven system to launch, optimise, and scale your paid campaigns — with full transparency every step of the way.

01

Free PPC Audit

We audit your existing campaigns or analyse your competitors to find the fastest path to ROI.

02

Strategy & Setup

Custom campaign architecture, keyword strategy, audience targeting, and ad creative planning.

03

Launch Campaigns

Campaigns go live with conversion tracking, pixel setup, and baseline KPIs established.

04

Test & Optimise

Continuous A/B testing of ads, bids, audiences, and landing pages to lower CPA and raise ROAS.

05

Report & Review

Weekly performance updates and monthly strategy calls with full transparency on spend and results.

06

Scale & Grow

We scale winning campaigns aggressively while expanding to new platforms and audiences.

Why Choose Us

We vs In-House & Other Agencies

Feature DigitalMarkitors PPC In-House / Other Agencies
Certified across all platforms ✔ Google, Meta, LinkedIn certified ✖ Usually 1–2 platforms only
Real-time bidding optimisation ✔ Daily monitoring & adjustments ✖ Weekly or monthly updates
Transparent spend reporting ✔ Live dashboard access ✖ Black-box billing
Landing page CRO included ✔ Conversion audit & recommendations ✖ Extra charge or not offered
No long-term lock-in contracts ✔ Flexible monthly engagement ✖ 6–12 month contracts
Dedicated account manager ✔ Single point of contact ✖ Rotating team members
Client Results

Real Budgets, Real Returns

★★★★★
"They cut our Google Ads CPA by 44% in 60 days while doubling our lead volume. Our previous agency had been running the same campaigns for 2 years without improvement."
AK
Amit Kumar
Director, SwiftLearn EdTech
★★★★★
"Our Meta ROAS went from 1.8x to 6.1x within 3 months. The creative testing process they use is unlike anything I've seen — data-driven and incredibly fast."
PS
Pooja Srivastava
Founder, LuxeHome Decor
★★★★★
"We were burning ₹8 lakhs/month with zero clarity on what was working. DigitalMarkitors restructured everything and now we spend less and get 3x the qualified leads."
RB
Rajesh Bhatia
MD, PrimeRealty Group

Ready to Scale Your Brand?

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